Rental income in the Philippines: a playbook
Furnished units, flexible leases, and the numbers that make a rental property worth owning: a practical starting point.
Goodwill Realty Research · Goodwill Realty & Property Management
Rental properties are the closest thing real estate has to a paycheck, if you buy the right unit and run it like a small business. The playbook starts with three numbers.
The yield that makes it worth owning
Net rental yield, annual rent after operating costs divided by purchase price, is your honest return. In strong Philippine submarkets, good units clear 6 to 8% net, comfortably ahead of most bank instruments.
Furnished and flexible wins
Furnished units in business districts command higher rents and shorter vacancy windows. Flexible lease terms, utilities-inclusive pricing, and short-stay options widen your tenant pool and smooth out income.
Tenant turnover is the silent killer of rental yields. Tenants who stay are worth more than tenants who pay slightly more.
— Goodwill Realty Research
Let management do the running
Screening, maintenance, rent collection, and the occasional midnight call: professional property management absorbs all of it for a small cut, which is usually cheaper than your time. That's the model behind our management arm.
Goodwill Realty Research
Goodwill Realty & Property Management
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